With almost 300 billion emails sent every day, business email etiquette must be adhered to in order to promote the efficient use of this technology in the business environment. Unfortunately, many people have abused this technology and missed the true benefit that it can bring to your business. The following business email etiquette rules can help your employees get back on track using your company's email system properly.
Send Only Clear and Concise Emails
Always Use a Meaningful Subject LineNever leave the subject line of an email blank. A blank subject line may get your email flagged as spam and it will never reach your intended recipients. Always use a subject line that adequately reflects the contents of your email. This will help your recipients sort through their emails more efficiently and will precipitate a response to your email quicker.
Don't Send Extravagantly Formatted EmailsKeep all emails professional looking. Don’t use multicolored fonts and pictures for backgrounds. If you have an email stationary that your company dictates that you use in order to project a consistent look and feel, by all means use what marketing has provided to you. The company logo and signature line will help you project a professional image in your emails.
Respond Timely to Emails Received
Don't make the people that send you email wait an excessive amount of time for a reply to their email. Respond promptly with a clear and concise reply. If you need more time to research an answer or gather more information, tell your email sender when they can expect a reply. This rule is more of a common courtesy than a rule of email etiquette.
Use Out-of-Office Email ToolsIf you are going to be away from the office and you will not be able to read your e-mail in a timely manner, use the email system's out-of-office tool to automatically respond to incoming email. This way the sender will not expect a timely reply. Make sure your automated reply tells the sender when they can expect a reply.
Not Every Email is "High Importance"Most email systems allow you to flag an email as "High Importance" or "Rush". Do not make this your standard email flag that all your emails receive. Eventually your recipients will ignore the "importance" flag and when you have a really important email it will not get the attention that it deserves.
Reply ConservativelyDon't instinctively click the "Reply All" button for every email that you reply to. Consider the subject at hand and decide who needs to read your reply. Always responding to everyone will quickly earn you a reputation as a "business spammer" and people will not read any of your emails.
Keep Business and Personal Emails SeparateDo not use your business email for personal correspondence. Even if you own your own business, it is a good idea to have two separate email accounts. This will allow you to prioritize your emails so that business always comes first.
Choose Professional Email Account Names
When creating an email account name always use your own name as part of the email address. For example: email@example.com, or firstname.lastname@example.org. Avoid nicknames, handles and monikers. For example, do not use email@example.com or firstname.lastname@example.org.